If you believe in peanut butter – and chocolate!

by Julie Frayn on April 11, 2012 in  Bric-a-brac

There is a common thread in blog posts I’ve read this week. Reese’s Peanut Butter Cups. Why? Hell if I know. But hey, why not join in on the yummy fun?

These delightful saucers of deliciousness are imprinted in my memories for as far back as I can remember. From the often corny ‘70s ads to the signature orange wrapper, it’s all good, good, good!

Did you know that in 1963, the H.B. Reese Candy Co. was sold to Hershey’s (whose chocolate the cups are lovingly enveloped by) for $23.5 million? That’s a lot of cups, baby. It was at this point that, with the oomph of Hershey’s behind it, this little confection hit the big time. Did you also know that I was born in 1963? Coincidence? I think not.

Did you know that May 18 is the official I Love Reese’s Day? Did you also know that May 18 is the date my divorce became official? Coincidence? No way.

Despite having found the perfect combination, Hershey didn’t sit on their peanut shells. They introduced a myriad of new Reese products over the years.

Sales of Reese’s pieces shot up 65% in the week following the release of E.T. in 1982. I don’t mind them, but they should have a chocolate layer under that candy coating, no?

Reese’s cereal gives parents the thumbs up to feed their kids candy for breakfast (this is blasphemous, but Cap’n Crunch Peanut Butter is better, even though I have to travel south of the border to get it. You know, to the U.S.).

Only in Canada, eh? The half pound cup. Yes, a half pound, 8 full ounces, in one giant pie of peanut chocolate magic. But only in Canada. We rule!

Wait, what? There’s a 14 oz Big Cup in the states? Darned Americans, always trying to one-up their polite neighbors to the north.

So many more, too many to list, but have to mention my own favorite. Reese’s Dark. Stick a fork in me, I’m done. Adding to the yumminess is perfect promotion, with a nod to Mr. V. – “Do not deny your dark side.” Need to trade in my Come to the dark side, we have cookies tee for one that says we have Reese’s dark.

I love this hunk of goodness so much, that the main male character in my novel is named Reese. Okay, I didn’t name him for the cups, but another coincidence? Or perhaps a subliminal choice, a compulsion of sorts, resulting from my deep-seated Reese’s devotion.

Oh Reese. Like those two great tastes that taste great together, you and me were meant to be.



{ 15 comments… read them below or add one }

Lisa April 11, 2012 at 9:02 am

I am so FREAKING hungry right now, it isn’t funny.


Julie April 11, 2012 at 12:33 pm

I have the peanut butter. Now why the heck don’t I keep a stash of chocolate in my desk too? Time to start :)

Megan@MondayMorningMusings April 11, 2012 at 9:49 am

Haha, there is no such thing as coincidences! I never developed a taste for the peanut butter+chocolate combination as found in the Reese’s, but I love peanut + chocolate, i.e. dry roasted peanut with chocolate M&M or better yet, it’s peel-friendly version, the peanut M&M. Weird, huh?
Great post!


Julie April 11, 2012 at 12:35 pm

Thanks, Megan. I love peanut butter any way it comes. To add chocolate just elevates it. Love peanut M&Ms, or just a handful of peanuts with chocolate chips will do. No weirdness attached!

Sheila April 11, 2012 at 1:17 pm

There’s no better combination – I love the Reese’s Peanut Butter Eggs at Easter – yum, yum!!


Julie April 12, 2012 at 6:35 am

I’m a fan of the minis too. Pretty much anything with peanut butter, and I’m in! :)

Leanne Shirtliffe April 11, 2012 at 2:50 pm

I think peanut butter is the perfect food. Chocolate may be second (if I don’t count wine or tea).



Julie April 12, 2012 at 6:37 am

Yes! Totally agree. Even now I love to make a PB&Honey sandwich in the morning, and have it for lunch after the honey has crystallized in the bread. mmm, I know what I’m having today!

Heather April 12, 2012 at 1:08 pm

I can’t buy PB cups. Can’t. Or I eat em all! OM NOM NOM NOM


Julie April 12, 2012 at 11:37 pm

Hah! I understand your pain. Or joy? You got a little chocolate on your cheek.

Sean P. Farley April 15, 2012 at 8:51 am

I heart Reese’s. Anything by them, really. I have already consumed my fair share of the Easter egg Reese’s. Honestly, who am I kidding: I’m the one who breaks apart a Hershey’s bar and dips it in jars of peanut butter. I don’t have a big sweet tooth, but there’s just something about chocolate and peanut butter together. “Hey! You got peanut butter in my chocolate!” “NO! You got chocolate in my peanut butter!” Loved those commercials.


Julie April 15, 2012 at 9:32 am

I’ve tried all the products I’ve found, including the ice cream (lactose intolerance be damned, there’s Reese’s in there!) – but I always come back to the cup… 😀

Carolyn Frayn April 17, 2012 at 9:51 pm

Great post! I hate reeses PB cups. 😉 but, love PB and banana sandwiches. Your coincidences work well. 😉


Carolyn Frayn April 17, 2012 at 9:52 pm

Of course I love your Reese character too!

Julie April 18, 2012 at 7:09 am

Gak! I didn’t know that about you, the whole hating of the cups thing. Must be all those years you were restricted in your peanut eating due to living with the allergic dude. That must be it. I thought the loving cups was genetic. If we didn’t have these noses, I’d think one of us was adopted! Haha, or not…

Thanks, I love that character too.

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